Redefining the concept of Alen’s ThinkPlace – the imperative of consistency
I have decided to keep "Alen's ThinkPlace" consistent by delivering consistent content to the consistent audience using a single language. Here is why...
Categories: Posts Tags: Alen's ThinkPlace, blog, consistency, CRM, English, leadership, management, marketing
My Article on Organizational Gaps in CRM (translated to English), Banka magazine, March 2003
The article elaborates the problem of a "CRM organization" - the one that behaves in a consistent way throughout all of its ways of operation, including different departments, people and processes. Author has put a special focus on "non CRM" departments, such as fraud detection and collections, because those often forget to take part of an integral CRM ecosystem...
Categories: My Articles Tags: bankamagazine, business articles, CRM, leadership, management, positioning
Hi folks – the blog intro post
This is my first post. After having brought a difficult decision on which blog platform to use, I have chosen to install the WordPress on my domain. I must say that the people from Google’s Blogger are great and I’ll probably never know if my decision was really right.
My vision is to provide here 3 different categories of blog posts:
- Posts in English about leadership, sales and marketing (mostly on CRM)
- Posts in Croatian language about same as above + some thoughts about how to make my country better
- My articles, published in different Croatian business magazines. Translated here in English (I’ll post as translated one by one – the first one right after this post)
In addition there will be a separate page with my academic work. I plan to provide this work in English and Croatian (I’ll probably need a sponsor for translation
)
You can follow me on Twitter (search agojceta, untill I install a widget on this web site).
Enjoj
Categories: Intro post Tags: blog, bolja Hrvatska, business articles, CRM, Croatian, English, leadership, marketing












