Cedevita tea: “Dad does it dissolve in water?”
For some time now I've been cultivating the idea to write a few lines about an unusual branding that the Atlantic group applied to their tea product line. Probably the idea would never have grown into a decision, and the decision into action, if there wasn't the observation of my eight-year old son that has confirmed my suspicions...
Categories: Posts, Sales, marketing & similar stuff Tags: Atlantic grupa, branding, Cedevita, management, marketing, tea